Privacy Policy

Last updated: 23 March 2026

Bean Guru Pty Ltd (ABN 51 649 927 908) ("Bean Guru", "we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit beanguru.com or interact with us.

We comply with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). By using our website or services, you consent to the practices described in this policy.


1. Information We Collect

We may collect the following types of personal information:

Information you provide directly

  • Contact details — name, email address, phone number
  • Business information — business name, ABN, industry type
  • Enquiry details — messages submitted via our contact form
  • Email subscription — first name and email address when you subscribe to receive our free guide or newsletter
  • Booking information — name, email, and calendar details when you book a consultation via Calendly

Information collected automatically

  • Usage data — pages visited, time on site, referring URL, browser type, device type
  • IP address — used for analytics and geographic reporting (anonymised where possible)
  • Cookies and similar technologies — see our Cookies section below

2. How We Collect Information

We collect information:

  • When you fill in a form on our website (contact form, guide download form)
  • When you book a call or consultation via our booking system
  • When you subscribe to our email list
  • Automatically through analytics tools and tracking pixels as you browse our website
  • When you interact with our social media profiles or ads
  • When you email or phone us directly

3. How We Use Your Information

We use your personal information to:

  • Respond to your enquiries and provide bookkeeping services
  • Send you the free guide or resources you requested
  • Send you email newsletters and marketing communications (where you have opted in)
  • Schedule and manage consultations and appointments
  • Improve our website, content, and services
  • Measure and optimise the performance of our advertising campaigns
  • Comply with legal and regulatory obligations

We will not use your information for any purpose that is incompatible with the purpose for which it was collected without your consent.


4. Third-Party Services

We use the following third-party tools and services on our website. Each has its own privacy policy that governs their use of your data:

Google Analytics

We use Google Analytics to understand how visitors use our website. Google may collect anonymised usage data. You can opt out via Google's opt-out browser add-on. Google Privacy Policy.

Microsoft Clarity

We use Microsoft Clarity for session recording and heatmaps to improve our website experience. Clarity may record mouse movements, clicks, and scrolling behaviour. Microsoft Privacy Statement.

Meta (Facebook) Pixel

We use the Meta Pixel to measure the effectiveness of our Facebook and Instagram advertising, track conversions, and build advertising audiences. The pixel collects data about your activity on our website and associates it with your Facebook profile where possible. You can manage your ad preferences at facebook.com/adpreferences. Meta Privacy Policy.

MailerLite

We use MailerLite to manage our email subscriber list and send email communications. When you submit your name and email address via our guide download form, that data is stored and processed by MailerLite. MailerLite Privacy Policy.

Calendly

We use Calendly to manage appointment bookings. When you book a consultation, your name, email address, and scheduling preferences are collected and processed by Calendly. Calendly Privacy Policy.


5. Social Media & LinkedIn

Bean Guru maintains a presence on social media platforms including LinkedIn, Facebook, and Instagram. We use social media management tools (including Postiz) to schedule and publish content across these platforms.

When you interact with our social media content or profiles, the relevant platform's privacy policy applies. We do not store or have access to your social media account credentials. Any data shared with us via social media (such as direct messages or comments) is handled in accordance with this policy.

Our LinkedIn application integration is used solely for the purpose of publishing and scheduling business content on our official Bean Guru LinkedIn page. We do not access, store, or process personal data from LinkedIn users beyond what is necessary to operate this integration. LinkedIn Privacy Policy.


6. Disclosure of Your Information

We do not sell, rent, or trade your personal information to third parties.

We may share your information with:

  • Service providers — third-party tools listed above that help us operate our website and business (Google, Meta, MailerLite, Calendly, Postiz)
  • Professional advisors — accountants, lawyers, or insurers where required
  • Regulatory authorities — where required by law, court order, or government regulation

Where we share data with overseas service providers (including those based in the United States), we take reasonable steps to ensure those providers handle your information in a manner consistent with the Australian Privacy Principles.


7. Data Security

We take reasonable steps to protect your personal information from misuse, interference, loss, and unauthorised access, modification, or disclosure. These steps include using reputable third-party platforms with their own security measures, limiting access to personal information to those who need it, and using secure (HTTPS) connections on our website.

No method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.


8. Your Rights & Choices

Under the Australian Privacy Principles, you have the right to:

  • Access the personal information we hold about you
  • Correct inaccurate or out-of-date information
  • Request deletion of your personal information (subject to our legal obligations)
  • Opt out of marketing emails at any time using the unsubscribe link in any email we send
  • Complain to the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au if you believe we have mishandled your information

To exercise any of these rights, please contact us using the details in the Contact section below.


9. Cookies & Tracking

Our website uses cookies and similar tracking technologies to improve functionality and analyse usage. These include:

  • Essential cookies — required for the website to function correctly
  • Analytics cookies — used by Google Analytics and Microsoft Clarity to understand visitor behaviour
  • Advertising cookies — used by the Meta Pixel to measure ad performance and support remarketing

You can control cookies through your browser settings. Disabling certain cookies may affect the functionality of parts of our website. Most browsers allow you to refuse new cookies, delete existing cookies, or be notified when a new cookie is set.


Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to read the privacy policy of any website you visit.


11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of our website after any changes constitutes your acceptance of the updated policy.


12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please contact us:

Bean Guru Pty Ltd
ABN: 51 649 927 908
NSW Mid North Coast, Australia
Email: [email protected]
Phone: 0403 442 022
Website: beanguru.com

If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au or on 1300 363 992.